3,5h
Understanding Consumer Behavior: Digital Challenges and Opportunities
Rita Coelho do Vale keyboard_arrow_right
4,5h
Strategic Marketing Management and Communication
Pedro Celeste keyboard_arrow_right
2h
Innovation in Managing Brands
8h
Detail keyboard_arrow_up
Marketing Simulator
 To be confirmed keyboard_arrow_right Kyryl Lakishyk keyboard_arrow_right
Note: all participants will be split into teams and will need to simulate a company facing crucial branding decisions.
3,5h
Branding Globally
Wilson Bastos keyboard_arrow_right
3,5h
Integrating Digital Media on Strategic Branding
Pedro Janela keyboard_arrow_right
3,5h
Marketing Mix of Branding
Pedro Celeste keyboard_arrow_right
3,5h
Detail keyboard_arrow_up
Brand Positioning
 Kyryl Lakishyk keyboard_arrow_right
*Module taught in English.
3,5h
Detail keyboard_arrow_up
Strategic Marketing and Fundamentals of Branding
 Kyryl Lakishyk keyboard_arrow_right
Module taught in English.
3h
Final Project - Coaching
Pedro Celeste keyboard_arrow_right Rita Coelho do Vale keyboard_arrow_right