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Collaborative product innovation in the food service industry. Do too many cooks really spoil the broth?
Open Innovation in the Food and Beverage Industr…, 2013
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Consumer demand for ethically improved animal production systems. The Crisis of Food Brands
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Designing New Foods and Beverages for the Ageing
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A consumer-oriented classification for Home Meal Replacements and its safety implications.
Food Microbiology and Food Safety into the Next Millenniu…, 1999
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Do Private Labels Lead to Store Loyalty? An Integrated Framework of Analysis Using a Structural Equation Modeling Approach
Advances in National Brand and Private Label Marketing- Second International Conference 201…, 2015
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The Market Power of Private Labels- Retailer’s Brand and Industry Effect
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…Developments in Marketing Science: Proceedings of the Academy of Marketing Scienc…, 2015
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Is it worth Copying the Leader? The Impact of Copycat Packaging Strategies on Private Label’s Adoption
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…Developments in Marketing Science: Proceedings of the Academy of Marketing Scienc…, 2015
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Does packaging matter?: Private Labels’ Trade Dress and Consumer Choice
Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Econom…, 2016
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“Is it Worth Adding a Celebrity? The Importance of Brand Familiarity and Celebrity- Product Congruency Across NBs and PLs”
Advances in National Brand and Private Label Marketing- Fourth International Conference 201…, 2017
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“The Impact of Private Labels on Different Stages of Store Loyalty: an Empirical Study”
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