Paper
Target the ego or target the group: Evidence from a randomized experiment in proactive churn management
Marketing Scienc…, 2018
Download and More Details keyboard_arrow_right
Paper
The impact of time shifting on TV consumption and ad viewership
Management Scienc…, 2019
Download and More Details keyboard_arrow_right
Paper
Effect of Friends’ Churn on Consumer Behavior in Mobile Networks
Journal of Management Information System…, 2019
Download and More Details keyboard_arrow_right
Paper
The effect of binge-watching on the subscription of video on demand: Results from randomized experiments
Information Systems Researc…, 2020
Download and More Details keyboard_arrow_right
Paper
Consumer Consent and Firm Targeting After GDPR: The Case of a Large Telecom Provider
Management Scienc…, 2021
Download and More Details keyboard_arrow_right
...loading...