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International Wine Business
Conheça a nossa brochura
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Candidate-se
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Estrutura do Programa:
30min
Welcome & Opening Session
José António Couto
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Kyryl Lakishyk
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2h
MASTERCLASS: Enogastronomy
Luís Gradíssimo
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2,5h
Insights in Wine Industry
George Sandeman
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4h
Understanding Consumer Behavior
Rosário Pinto Correia
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4h
Business Marketing and Brand Management
Kyryl Lakishyk
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4h
Sales and Customer Management
João Vieira
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4h
Wine Market & Distribution
Paulo Ramos
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4h
Digital Wine Marketing
Ricardo Tomé
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4h
Competitiveness and Internationalization Strategies of Portuguese Wines
Frederico Falcão
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4h
Deconstructing wine: the science inside the bottle and behind the label
Tim Hogg
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José António Couto
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2,5h
Key Decisions in Wine Production
Andrew L. Waterhouse
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4h
Sustainable Production
João Luís Barroso
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4h
Wine and Grape Economics – Practical Approach
Nuno Elias
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3,5h
Detail
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Official Certification: Wines of Portugal Academy
Sofia Salvador
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This event will take place outside the Catholic University of Portugal
3,5h
MASTERCLASS: Wine Tourism: How to start and grow?
Madalena Vidigal
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4h
Detail
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Company Interaction: Wine Business Case Study
José António Couto
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Kyryl Lakishyk
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This event will take place outside the Catholic University of Portugal.
Corpo Docente:
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