Business Model Innovation - 3rd Trimester 2020/21

3.5 ECTs / Trimester-Long Course / Inglês

During the course, students get to know frameworks and practices on how to create new digital ventures. The course is ideal for students that plan to work in business development, strategy, consulting, or start their own company. You strengthen your digital mindset and learn how to think strategically about the ideation, market, product, business model, go-to-market, and organizational and financial setup for a chosen digital product. 

Prerequisites: Yes (See syllabus)

Docentes

Professor Associado
René Bohnsack, PhD, é Professor Associado de Estratégia e Inovação na CATÓLICA-LISBON. René Bohnsack investiga a difusão de tecnologias e como os modelos de…