The evolution and introduction of new technologies are rapidly changing the way we communicate and make business. These new tools impose a change in the Marketing paradigm. Consumers are becoming more prepared and aware of new media channels and social networks. In addition, consumers play an intervening role with regard to what is said about a company, brands, or products.
- (-) Remove Digital filter Digital
- (-) Remove Project & Operations Management filter Project & Operations Management
- (-) Remove Economics filter Economics
- (-) Remove Marketing APAGAR filter Marketing APAGAR
- (-) Remove Leadership & Organizational Behavior filter Leadership & Organizational Behavior
- (-) Remove Sales APAGAR filter Sales APAGAR
- (-) Remove Entrepreneurship & Innovation filter Entrepreneurship & Innovation
- Management Apply Management filter
- Strategy Apply Strategy filter
- Innovation Apply Innovation filter
- Tech Disruption Apply Tech Disruption filter
- Data & Privacy Apply Data & Privacy filter
- Marketing Apply Marketing filter
- Sales Apply Sales filter
- Soft skills Apply Soft skills filter
- Finance Apply Finance filter
- Industry Specific Programs Apply Industry Specific Programs filter
- Healthcare Management Apply Healthcare Management filter
The amount of data available reached incalculable dimensions with the advancement of the information systems, so it is vital their treatment and analysis to support companies strategic decisions.
This program aims to provide analytics professionals a deeper view and understanding of the concepts and methodologies used in scientific research over large datasets that can be applied and implemented in industry contexts, with direct impact on firms’ performance.
O programa Digital Product Management foi concebido conjuntamente entre a CATÓLICA-LISBON e a Productized. Através de uma metodologia experiencial e com uma abordagem centrada no utilizador final, este programa vai fornecer ferramentas que permitirão aos Product Managers gerir e resolver casos reais de Product Management até ao lançamento do produto. Culmina com a participação na Productized Conference, onde contactarão com os melhores profissionais desta área.