Current Role and Affiliation

Teresa Barreira is the Chief Marketing Officer of Publicis Sapient, where she leads the company’s brand strategy and digital marketing innovation.

Career Highlights

With over 25 years in B2B marketing, Teresa has transformed global organizations, including:

  • Driving $8 billion in revenue growth as CMO at Deloitte Consulting LLP.
  • Marketing leadership roles at IBM, Accenture, and Lotus.
  • Rebranding Publicis Sapient into a leader in digital business transformation.

Educational Background

  • Degree in Marketing and Communications
  • Advanced training in digital transformation and brand innovation.

Key Achievements and Awards

  • Named one of the Top 25 Women Leaders in IT Services (2020).
  • Recipient of the Silver Stevie Award for Female Executive of the Year (2019).
  • Led initiatives to triple marketing-influenced revenue at Publicis Sapient.
     

Additional Contributions or Interests

Teresa is a passionate advocate for diversity and inclusion, regularly contributing to discussions on women in leadership and digital transformation.