Current Role and Affiliation

Pedro Pina is Vice President at YouTube (Europe, Middle East and Africa), and a senior executive at Google, with a successful track record in the creative, media and marketing industries.  

Career Highlights

Pedro has over 30 years of experience in marketing, with a focus on building global brands and digital transformation. Before joining Google as Global Client Partner, he held several executive roles, including:

  • Global EVP at McCann Worldgroup, working on campaigns for Coca-Cola, MasterCard, and Unilever.
  • CEO of Clix, leading the Portuguese ISP under Sonae/France Telecom.
  • Marketing leadership roles at PepsiCo Restaurants (now Yum Brands) and Procter & Gamble.

Educational Background

  • Degree in Business Administration, Católica Lisbon School of Business & Economics
  • MBA, INSEAD

Key Achievements and Awards

  • Recognized for innovative digital strategies and consumer engagement campaigns at Google and McCann.
  • Member of the board at Fundação de Serralves, a prestigious contemporary art museum in Portugal.
     

Additional Contributions or Interests

Pedro is passionate about art and education, supporting initiatives that foster creativity and diversity. He is an advocate for Portuguese culture and innovation on a global stage.

Both at work and in a personal capacity, Pedro is known for being a champion of Diversity, Equity and inclusion, championing some of the most transformational programs implemented at Google. He’s a Board Member at Outright International and a member of the V&A Museum’s Advisory Council.