João Niza Braga is a researcher and invited assistant professor at Católica Lisbon School of Business and Economics. He received his PhD in Psychology from the University of Lisbon in 2015 and was awarded an individual post-doc grant from FCT (Portuguese Foundation for Science and Technology) in 2016 when he joined Católica-Lisbon School of Business and Economics. João’s research explores how people use intuition to make judgments and decisions in different social contexts. His research is currently exploring contexts of hedonic consumption and mental-health and well-being in organizations. He was a visiting research scholar at the Indiana University, Bloomington in 2012 and at the New York University in 2014 and in 2019. João had appointments as an invited assistant professor at the Faculty of Human Sciences of Catholic University of Lisbon and at the Faculty of Psychology of the University of Lisbon. He has been teaching topics of Decision-making, Behavioral Economics, Consumer behavior, Organizational behavior, Motivation or Social Psychology at the undergraduate and Master programs.