CATÓLICA-LISBON Executive Education was present on 22nd October at the IDC Directions 2015 to present the new program "Digital Transformation".
Coordinated by João Ribeiro da Costa and Joana Santos Silva, this program is aimed at managers, executives and entrepreneurs who seek to lead Digital Transformation processes with a great impact on the strategy of their organizations.
Expected to start in January 2016, this new program has a curriculum focused on topics such as Governance and Digital Management, Digital Marketing or Design Thinking. The "Digital Transformation" also enables all participants to know closely the IDC Digital Transformation MaturityScape, a framework which identifies the stages, dimensions, outcomes, and actions required for companies to effectively evolve to the information transformation as a critical enabler of the digital transformation of their enterprise.
Applications for the "Digital Transformation" program are already open. More information here.