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CATÓLICA-LISBON Press

“My tailor is digital”, or How technology can help in the revival of fashion retail

28/12/2017 - 14:11
Observador
​Technology is the leading force behind ecommerce and therefore it is often seen as a threat for traditional retail. Could technology actually be an opportunity for the revival of fashion retail? Like most of us, I have done a lot of my Christmas...
CATÓLICA-LISBON Press

"Portugal tem estado a perder competitividade nos últimos 15 anos"

30/10/2017 - 00:00
Expresso
Nuno Fernandes, diretor da faculdade de Economia e Gestão da Universidade Católica, diz que em Portugal faltam competências de gestão para transformar em resultados os recursos que existem no país. Portugal tem estado a perder competitividade nos últimos...
CATÓLICA-LISBON Press

Marketing do Turismo em Portugal: consistência e coerência

26/10/2017 - 01:00
Observador
Como em qualquer sector, os "gulosos" do turismo acabarão. Sobreviverão aqueles que pensarem mais nos clientes do que na demonstração de resultados. Falar de turismo em Portugal e da sua importância quase se tornou num cliché. Pelo seu contributo...
CATÓLICA-LISBON Press

As questões que os universitários gostavam que Centeno respondesse

23/10/2017 - 01:00
Dinheiro Vivo
No rescaldo do OE, fomos saber o que os alunos de economia e gestão da Católica Lisbon School of Business & Economics consideram mais importante. E eles explicam porquê: Miguel Santana - 24 anos, Mestrado em Economia Com este Orçamento do Estado,...
CATÓLICA-LISBON Press

Is it possible to reconcile tradition and technological innovation? Lessons from fashion and luxury...

28/09/2017 - 17:27
Observador
The development of technologies and digitalisation are a challenge for numerous traditional sectors. The analysis of fashion and luxury show that it is possible to reconcile tradition and technology! Fashion and luxury sectors usually appear as...
CATÓLICA-LISBON Press

The Future of Innovation: Business Model Innovation!?

20/07/2017 - 17:07
Observador
Innovation is more important than ever for firms to be competitive. However, while in the past product and process innovations were seen as key ingredients, nowadays business model innovation is considered to be crucial as well. Research from IBM shows...
CATÓLICA-LISBON Press

Some Ways How Firms Can Increase the Happiness Consumers Gain From Their Purchases

30/06/2017 - 10:34
Observador
Some have argued that happiness is the highest and ultimate goal towards which individuals strive. If so, then the business manager has much to gain from learning about consumer happiness and, more specifically, what advances consumer happiness. Research...
CATÓLICA-LISBON Press

Is your company uncivil and what can you do about that?

26/05/2017 - 09:30
Observador
Incivility is often defined as a set of rude or disrespectful behaviors that go against mutual norms of respect. In recent years, these behaviors are becoming more widespread and they are silently damaging many organizations and people working within...