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Senior management and/or Business Analysts who wish to acquire and deepen their knowledge of competitive intelligence and its application in the definition of Strategy and Market Analysis.

Key interest areas:

  • Strategy
  • Consultancy
  • Marketing
  • Business Intelligence
  • IT

Contacts

Executive Education - Open Programs

Patrícia Rodrigues

E-mail: prodrigues@ucp.pt

Phone: (+351) 217 214 220

 

 

Testimonial

Ricardo Alves

Marketing Project Manager
NOS Comunicações
Business Analytics: Data Science and Big Data
"The program is very well structured, with a constant concern to associate the concepts we learn with their practical applicability in the business environment..."
ALTA DIGITAL