Patrícia Rodrigues
E-mail: prodrigues@ucp.pt
Phone: (+351) 217 214 220
Curriculum
Contacts
More Information
7th edition: started on February 6th, 2017
Schedule: download here (available in portuguese only)
8th edition: starts on February 2018
Schedule: available soon
Classes: Mondays, from 5 p.m. to 8:30 p.m.
Duration: 77 hours
Applications
| 1h | Program Opening | |
| 2,5h | The new world realities |
Creating Value for Clients
| 3,5h | Commercial Management: profitability and competitiveness | |
| 3,5h | Customer Analysis | |
| 3,5h | How Customers Think | |
| 3,5h | B2B Selling Process | |
| 3,5h | From Market Analysis to CRM Implementation |
Communicate More Effectively with Customers
| 3,5h | Multichannel Business Strategies | |
| 7h | Commercial and Sales Metrics | |
| 3,5h | Brand Activation | |
| 3,5h | Digital Business Strategies | |
| 3,5h | Management of Commercial Teams | |
| 3,5h | Sales Coaching | |
| 3,5h | Group Workshop: Commercial Practices |
Optimization of the Commercial Strategy
| 3,5h | Persuasion Techniques in Sales | |
| 3,5h | Commercial Negotiation | |
| 3,5h | Customer Experience | |
| 3,5h | Visual Storytelling: Creativity in Sales |
Differentiation in Communications
| 3,5h | Communication Skills | |
| 3,5h | e-Commerce e Social Media | |
| 3,5h | Delivering the Value Proposition | |
| 3,5h | Group Workshop: Commercial Practices |
Contacts
More Information
7th edition: started on February 6th, 2017
Schedule: download here (available in portuguese only)
8th edition: starts on February 2018
Schedule: available soon
Classes: Mondays, from 5 p.m. to 8:30 p.m.
Duration: 77 hours
Applications
