Skip to main content

Executive Education

  1. Executive Education
  2. Open Programs
  3. Digital Transformation
  4. Curriculum

Curriculum

Contacts

Executive Education - Open Programs

Tânia Sousa

E-mail: tania.sousa@ucp.pt

Phone: (+351) 215 906 007

More Information

9th Edition (in person)*: starts on October 20th, 2021

Schedule: available soon 

*Applications open until October 13th, 2021

This program will be taught in Portuguese.

Classes: Tuesdays and Wednesdays, from 5:30 p.m. to 9 p.m. 

Duration: 8 weeks | total of 71,5 hours

applications Here

1h Program Opening
3,5h Digital Transformation: Introduction
3,5h Boostrapping Digital Transformation
7h Design Thinking
7h Business Models and Digital Platforms
3,5h Digital Transformation: Frameworks
3,5h Big Data
3,5h Workshop Microsoft Analytics

Guest Speakers
7h Digital Strategies
3,5h Digital Transformation: Aplicação Prática, Town Hall
3,5h Seminar: Concrete Cases of Digital Transformation in Portugal

Guest Speakers
7h Marketing Digital
3,5h Digital Transformation: Practical Application, Generating Solutions
7h Communicating Change in Ways that Motivate Employees
3,5h Perspectives on Emerging Technologies

Guest Speakers
4h Final Groupwork Presentations

Contacts

Executive Education - Open Programs

Tânia Sousa

E-mail: tania.sousa@ucp.pt

Phone: (+351) 215 906 007

More Information

9th Edition (in person)*: starts on October 20th, 2021

Schedule: available soon 

*Applications open until October 13th, 2021

This program will be taught in Portuguese.

Classes: Tuesdays and Wednesdays, from 5:30 p.m. to 9 p.m. 

Duration: 8 weeks | total of 71,5 hours

applications Here

Program Direction

João Ribeiro da Costa

Assistant Professor (Adjunct)

Joana Santos Silva

Testimonial

Sandra Pombo

Brand and Cultural Insight Director
Shift Thinkers
Digital Transformation: Reinventar as Empresas na Era Digital
"(...) I also underline the excellence and dedication of the teaching staff, whose sharing and experience were fundamental for the assimilation of themes studied."
ALTA DIGITAL