Key Facts:


Conheça aqui os testemunhos de alguns dos antigos alunos: 


Key takeaways:

To provide leaders and managers with the knowledge and best practices needed to evaluate the benefits of digital transformation in their organizations.

To identify the main digital tendencies which impact upon the strategic course and the business models of organizations.

To identify the impact of digital tools in the relation between the company and its clients (B2B, B2C, B2B2C, …).

To provide the executives and managers with the knowledge and good practices needed to organize, manage, implement and control digital transformation programmes in their organizations.

The possibility of analyzing and validating specific cases with a teaching staff composed of academics and specialists in the themes related to digital transformation.

To provide the participants with digital fluency in order to improve decision taking capacity, including strategies incorporating the concept of digital transformation.

Institutional partner: