You’ve carefully conceptualized your marketing strategy and ready to rip its benefits Success? Not just yet... Even the best laid plans and carefully devised brand strategy can crumbles at the execution stage and in content creation. Success hinges on implementation details, small shifts behind the Facebook algorithm, a few seconds of video content that suddenly drain its viral potential, taking your great strategy with it. In this hands-on course, you will be able to better understand what makes good content... good.